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Our purpose for using your personal data
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What we do with your personal data
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Lawful basis relied on under the UK GDPR
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What personal data we use
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For individual customers (including prospective customers) – to correspond with you about the goods and/or services we offer, provide a quotation, to respond to your queries and provide our goods and/or services to you
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We will collect personal data and use it to provide a quotation, to respond to your enquiries about a potential contract and fulfil the terms of the contract with you. We will store your personal data on our IT systems and destroy it in accordance with our data retention and other business policies
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Necessary for the performance of our contract with you or to take steps at your request before entering into a contract with you: Article 6(1)(b) UK GDPR
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Identity personal data
Contact personal data
Contract personal data
Financial personal data
Other personal data
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For individuals who represent corporate customers with whom we have contracts - to provide the organisation you represent with our goods and/or services
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We will collect your personal data and use it to correspond with you about the contract involving the organisation you represent. We will store your personal data on our IT systems and destroy it in accordance with our data retention and other business policies
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Necessary for the legitimate interests of the organisation you represent and our legitimate interests e.g. to provide the organisation you represent with our goods and/or services: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Other personal data
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For individuals who represent prospective corporate customers e.g. for corresponding with you about the products and/or services we offer, to provide a quotation and to respond to your queries
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We will collect your personal data and use it to correspond with you about e.g. the services we offer and quotations, and to respond to your queries about the contract involving the organisation you represent. We will store your personal data on our IT systems and destroy it in accordance with our data retention and other business policies
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Necessary for the legitimate interests of the organisation you represent and our legitimate interests e.g. to deal with pre-contractual enquiries or issues: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Other personal data
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For other individuals with whom we have contracts e.g. suppliers, for corresponding with you and for taking steps under the contract with you
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We will collect your personal data and use it for entering into and managing the contract with you. We will store your personal data on our IT systems and destroy it in accordance with our data retention and other business policies
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Necessary for the performance of our contract with you or to take steps at your request before entering into a contract with you: Article 6(1)(b) UK GDPR
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Identity personal data
Contact personal data
Contract personal data
Financial personal data
Other personal data
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For other individuals who represent organisations with whom we have contracts e.g. suppliers, for corresponding with you and for taking steps under the contract with your organisation
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We will collect your personal data and use it to correspond with you about the contract involving the organisation you represent. We will store your personal data on our IT systems and destroy it in accordance with our data retention and other business policies
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Necessary for the legitimate interests of the organisation you represent and our legitimate interests e.g. to manage and take steps under the contract with your organisation: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Other personal data
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For other individuals who represent organisations with whom we do not have contracts e.g. prospective suppliers, for corresponding with you about the services your organisation offers and to obtain a price quote
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We will collect your personal data and use it to correspond with you about e.g. the services your organisation offers and to obtain a price quote. We will store your personal data on our IT systems and destroy it in accordance with our data retention and other business policies
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Necessary for the legitimate interests of the organisation you work for and our legitimate interests e.g. to raise pre-contractual enquiries or issues: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Other personal data
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To undertake credit reference checks via external credit reference agencies
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We will collect your personal data and pass it to external credit reference agencies for the purposes of a credit reference check
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Necessary for our legitimate interests or those of a third party i.e. to ensure our customers are likely to be able to pay for our goods and services: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Financial personal data
Other personal data
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To assist customers with obtaining finance where this is a condition of us entering into a contract with you
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We will collect your personal data and use it to correspond with you about the obtaining of finance for your contract/the contract involving the organisation you represent. Any personal data collected will be stored on our IT systems and destroyed in accordance with our data retention and other business policies
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Necessary for your legitimate interests/the legitimate interests of the organisation you represent i.e. to assist with securing finance: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Financial personal data
Other personal data
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To deal with manufacturer warranty issues
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We will collect your personal data and use it to correspond with you and the manufacturer to resolve the warranty issue. Any personal data collected will be stored on our IT systems and destroyed in accordance with our data retention and other business policies
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Necessary for the performance of our contract with you: Article 6(1)(b) UK GDPR
Necessary for the legitimate interests of the organisation you represent and our legitimate interests i.e. to ensure that any issues are resolved: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Contract personal data
Other personal data
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To manage our relationship with you or the organisation which you represent, which may include (where appropriate) notifying you about changes to our terms of business or privacy notice
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We will use your personal data to correspond with you where appropriate
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Necessary for our legitimate interests i.e. to manage our relationship with you or the organisation you represent, and to analyse and improve the goods and/or services we offer: Article 6(1)(f) UK GDPR
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Identity personal data
Contact personal data
Contract personal data
Financial personal data
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To prevent and detect fraud against you or us
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We will check and monitor the security of our email and IT systems which hold your personal data and undertake other verification checks of your personal data (as necessary)
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Necessary for your and our legitimate interests i.e. to minimise fraud that could be damaging for us and for you: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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For audits, enquiries or investigations by regulatory bodies (e.g. the Information Commissioner’s Office) or law enforcement agencies
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We will extract your personal data from our IT systems and disclose it as required by law or further to a court order
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Necessary for compliance with a legal obligation to which we are subject (e.g. data protection law or a court order): Article 6(1)(c) UK GDPR
Necessary for the purposes of a recognised legitimate interest (e.g. detecting, investigating or preventing a crime): Article 6(1)(ee) UK GDPR
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Potentially any data held
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To ensure our business policies are adhered to e.g. policies covering security
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We will check our use of your personal data against our business policies
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Necessary for our legitimate interests i.e. to make sure we are following our own internal procedures so we can deliver the best service we are able to: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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For operational reasons, such as improving efficiency, financial performance and quality control
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We will use relevant personal data in data analysis software and also for manual analysis
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Necessary for our legitimate interests or those of a third party e.g. to be as efficient as we can so we can deliver the best service for you or the organisation you represent, at the best price: Article 6(1)(f) UK GDPR
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Identity personal data
Contract personal data
Financial personal data
Technical personal data
Usage personal data
Website Enquiry personal data
Other personal data
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To ensure the confidentiality of commercially sensitive information
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We will put in place reasonable and appropriate security measures to protect the integrity of our systems that hold your personal data
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Necessary for our legitimate interests i.e. to protect trade secrets and other commercially valuable information: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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To prevent unauthorised access and modifications to our systems
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We will put in place reasonable and appropriate security measures to protect the integrity of our systems that hold your personal data
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Necessary for compliance with a legal obligation to which we are subject (e.g. data protection law): Article 6(1)(c) UK GDPR
Necessary for our legitimate interests or those of a third party i.e. to prevent and detect criminal activity that could be damaging for us and for you: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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To update and maintain our customer and supplier records
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We will enter and hold your personal data in the relevant parts of our IT systems and we may hold your personal data in manual records
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Necessary to take steps at your request before entering into a contract with you: Article 6(1)(b) UK GDPR
Necessary for compliance with a legal obligation to which we are subject (e.g. data protection law): Article 6(1)(c) UK GDPR
Necessary for our legitimate interests or those of a third party i.e. to make sure we can keep in touch with you where necessary: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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For staff management, training and administration
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We will access and use your personal data held in our IT systems and may use it in emails between our staff and for training purposes
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Necessary for our legitimate interests i.e. to make sure we are following our own internal procedures and working efficiently so we can deliver the best service that we are able to: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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To deal with complaints or legal claims against us
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We will review your personal data in our IT systems and may collect other information relevant to the complaint/legal claim. We will review any information collected and assess the merits of any complaint or legal claim. We may also communicate with third parties as necessary to seek advice/representation and/or in connection with legal or prospective legal proceedings. Any personal data collected will be stored on our personal data on our IT systems and destroyed in accordance with our data retention and other business policies
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Necessary for our legitimate interests i.e. to ensure that we are able to respond to any complaints or legal claims made against us: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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For the external audit of our accounts
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We will provide access to such personal data held in our IT systems as is required by our auditors in connection with their audit of financial transactions
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Necessary for compliance with a legal obligation to which we are subject (section 475 Companies Act 2006): Article 6(1)(c) UK GDPR
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As required by our auditors in connection with the statutory audit of our accounts
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To keep you updated of special offers and general information via a newsletter
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We will use your personal data to send you a newsletter
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With your consent: Article 6(1)(a) UK GDPR
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Identity personal data
Contact personal data
Other personal data
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Marketing our goods and/or services to -
- existing and former customers
- third parties who have previously expressed interest in our goods and/or services
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We will use your personal data to send you marketing material, including invitations to events
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Necessary for our legitimate interests i.e. to provide you with information that we feel may interest you: Article 6(1)(f) UK GDPR
Where needed, with your consent: Article 6(1)(a) UK GDPR
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Identity personal data
Contact personal data
Other personal data
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To contact prospective customers who have registered their interest in new motorbike models
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We will use your personal data to contact you by telephone to arrange an appointment
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Necessary for our and your legitimate interests i.e. to run our business and arrange an appointment with you
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Identity personal data
Contact personal data
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To enforce or apply terms and conditions or any other agreements relating to our Websites
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We will review your personal data held in our IT systems and, if appropriate, use it to take enforcement action, including legal proceedings
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Necessary for our legitimate interests i.e. to enforce our legal rights and protect our business: Article 6(1)(f) UK GDPR
Necessary for the performance of our contract with you: Article 6(1)(b) UK GDPR
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Identity personal data
Contact personal data
Contract personal data
Financial personal data
Other personal data
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To administer and protect our business and our Websites (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
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We will use your personal data held in our IT systems
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Necessary for our legitimate interests e.g. for running our business, network security and to prevent fraud: Article 6(1)(f) UK GDPR
Necessary for compliance with a legal obligation to which we are subject (e.g. data protection law): Article 6(1)(c) UK GDPR
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Potentially any personal data held
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To improve our Websites and your experience (through the use of data analytics and other cookies)
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We will use personal data collected via cookies and other similar technologies on our Websites. Any personal data collected will be stored on our IT systems and destroyed in accordance with our data retention and other business policies
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For non-essential cookies: with your consent: Article 6(1)(a) UK GDPR
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Technical personal data
Usage personal data
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For testimonials on our Websites
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We may collect personal data and use it for publishing testimonials on our Websites. Any personal data collected will be stored on our IT systems and destroyed in accordance with our data retention and other business policies
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Necessary for our legitimate interests e.g. to share customer experiences and to ensure a consistently high level of customer service: Article 6(1)(f) UK GDPR
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Identity personal data
Other personal data
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To review our products and/or services
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We may collect personal data and use it to analyse our products and/or services. Any personal data collected will be stored on our IT systems and destroyed in accordance with our data retention and other business policies
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Necessary for our legitimate interests e.g. to share customer experiences and to ensure a consistently high level of customer services: Article 6(1)(f) UK GDPR
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Identity personal data
Other personal data
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For training and monitoring service levels (call recording)
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We will use personal data collected during telephone calls for analysis and to train staff
We do not record customer payment details – whilst this information is being provided, all recording facilities are switched off
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Necessary for our legitimate interests e.g. to ensure a consistently high level of customer service: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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For the live chat function
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We will use personal data collected during the live chat function to deal with your enquiries
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Necessary for your and our legitimate interests i.e. to deal with your enquiries in live time: Article 6(1)(f) UK GDPR
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Potentially any personal data held
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For Skoda self-service check in
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For Skoda customers, we will collect your personal data via our self-service check in stands to enable our staff to manage your after sales appointments
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Necessary for your and our legitimate interests i.e. to manage after sales appointments: Article 6(1)(f) UK GDPR
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Identity personal data
Contract personal data
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For crime prevention and detection purposes (CCTV)
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We will collect personal data from CCTV and retain it in accordance with our data retention and other business policies
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Necessary for our legitimate interests e.g. to ensure the safety of our visitors and staff and the protection of our business: Article 6(1)(f) UK GDPR
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Identity personal data
Other personal data
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For recording and/or reporting accidents at our premises or connected with our services or business
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We will use any personal data collected to (where appropriate) deliver first aid, call the emergency services and record/report the accident. Any personal data collected will be stored on our IT systems and destroyed in accordance with our data retention and other business policies
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Necessary for compliance with a legal obligation to which we are subject (e.g. health and safety legislation): Article 6(1)(c) UK GDPR
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Identity personal data
Other personal data
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To provide personal data to other third parties that have or may acquire control or ownership of our business or part of our business (and our or their professional advisers) in connection with a corporate transaction or restructuring, including a merger, acquisition or asset sale or in the event of our insolvency
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We will extract your personal data from our IT systems and disclose it as necessary
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Necessary for your and our legitimate interests (e.g. to ensure continuity of our business and services): Article 6(1)(f) UK GDPR
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Potentially any personal data held
Where possible information will be anonymised during a transaction and until completion of the transaction but this may not always be possible
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